Project details
- Fenstone Furniture
- Shopify
- Shopify Website Development
- Shopify Theme Customization, Responsive Web Design, Product Structuring, UI/UX Enhancement, Speed Optimization
- Office Furniture, E-Commerce
Overview
Fenstone Office Furniture is a UK-based brand specializing in premium-quality office furniture that blends functionality with professional aesthetics. The goal was to build a user-friendly, clean, and conversion-focused Shopify website that reflects their product excellence and ensures a seamless online shopping experience for business customers and home-office users alike.
Oshin Web Solution partnered with Fenstone to develop a fast, mobile-optimized Shopify storefront tailored for showcasing furniture products with clear categorization, engaging visuals, and hassle-free navigation.
Objectives
✔ Develop a modern and responsive Shopify storefront for a furniture-based product catalog
✔ Ensure intuitive navigation and easy access to product information, variations, and stock levels
✔ Customize a minimal yet professional theme to reflect brand aesthetics and support user confidence
✔ Optimize page loading speed and mobile responsiveness across all devices
✔ Integrate trust-building features like shipping policies, FAQs, and reviews to improve conversions
Development Highlights
✔ Customized Shopify theme to match the brand’s clean and modern look
✔ Designed structured product listings with multiple options (sizes, finishes, materials)
✔ Integrated filtering by category, use-case, and price for a smoother shopping experience
✔ Added “Quick View” and “Compare” features to aid in product selection
✔ Built static pages for About, Delivery Info, FAQs, and Contact with clear CTAs
✔ Implemented backend product tagging and automated collections to support easier inventory management
✔ Ensured cross-browser compatibility and lightweight code for faster load times
Results
✔ Delivered a fully functional, responsive Shopify store that showcases the complete product range effectively
✔ Increased average session duration due to improved UI and cleaner navigation
✔ Reduced bounce rates by providing a smoother checkout process and professional interface
✔ Enabled scalable product management, helping the client add new collections without developer support
✔ Built a platform that is both customer-centric and admin-friendly, allowing for long-term growth