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Project details
- We R Legal
- Legal Services & Legal Consultancy (India)
- WordPress
- SEO Onpage, SEO Offpage, Keyword Research, Link Building, Content Strategy, Social Media Management, Google Ads Campaigns, Ad Copywriting, Analytics & Reporting
- SEO, Social Media & Google Ads
Value:
$1K
Overview
WerLegal is a premier legal consultancy platform in India, offering services such as company formation, GST compliance, trademark registration, and legal advisory. Our engagement aimed to elevate their digital presence through organic search optimization, strategic social media engagement, and targeted paid advertising.
Objectives
✔ Improve organic rankings for legal services and registration-related keywords
✔ Enhance authority and backlink profile in the legal domain
✔ Build a consistent and engaging presence on social platforms
✔ Generate high-quality leads via Google Ads campaigns
Our Strategy & Execution
✔ SEO On-Page & Off-Page
- Conducted deep keyword research targeting intent-rich terms like GST registration, trademark registration India, legal advisory services
- Optimized meta tags, headers, and landing pages for target services
- Published blog content addressing compliance FAQs and legal guides
- Built quality backlinks via guest postings, industry directories, and niche legal blogs
✔ Social Media Management
- Created a content calendar for LinkedIn, Facebook, and Instagram
- Shared client success stories, legal tips, and compliance updates
- Used visual content and infographics to boost engagement and brand visibility
- Managed community interactions and drove traffic from social channels
✔ Google Ads Campaigns
- Set up Google Search campaigns for high-intent legal keywords
- Crafted compelling ad copy and deployed geo-targeted campaigns across major Indian metros
- A/B tested ads and optimized bidding strategies for improved conversion costs
- Implemented conversion tracking and ROI-focused reporting via Google Analytics & Tag Manager
Results Achieved
✔ Achieved higher ranking visibility for commercial keywords like legal consultancy, GST service provider
✔ Secure growth in organic traffic and user engagement
✔ Elevated social media reach and follower count on legal and compliance-related pages
✔ Delivered measurable lead generation through Google Ads, with clear cost-per-lead insights and improved ROI
